The story behind JoJo Maman Bébé is a familiar one with Unique Homestays; one woman's spark of an idea which grew from humble beginnings as a kitchen table start-up, to a national brand run by a large team sharing a deep-rooted passion for what they do. Pair this with shared values on quality and sustainability (JoJo was a B Corporation before 'B Corps' even existed), and it made a fitting match for a brand collaboration.
When the boutique mother and baby brand were on the hunt for a location to shoot their new season collection, rural Somerset retreat Bohème ticked all the boxes. The barn's bold décor seamlessly coordinated with the collection's signature safari animals, tropical birds and tractor motifs, whilst the garden and spring-fed pool offered a fitting backdrop for their sun protection suits and swimwear. Full of the joys of spring, the new range from JoJo Maman Bébé incorporates bright, breathable cotton to help keep children cool and comfortable. Perfect for active little ones enjoying a long-awaited holiday this summer.
For more, discover JoJo’s new collection online and take a closer look at luxury retreat, Bohème.
